Family Feud is expanding to Africa. The show’s producer, Fremantle, announced the deal this week which it calls “unprecedented.” Right now, the format, hosted by the U.S. host Steve Harvey, will launch in Ghana and South Africa.

Harvey, who has hosted the American show since 2010, is on track to be the longest-serving host in Family Feud history and has seen rating increases year after year.

The series first debuted in the United States in 1976 and is now in over 70 international markets. Family Feud Africa will be the first international version hosted by Harvey.

“Bringing Family Feud to Africa has long been a dream of mine,” Steve Harvey said. “I believe Family Feud will become a household name for local South African and Ghanaian families. And this is just the beginning in Africa. I expect this show to lead to multiple media and business projects in and throughout the continent.”

Duncan Irvine, CEO of Rapid Blue said, “We are thrilled to be working closely with Steve Harvey and his team to produce two African versions of Family Feud. Family is the cornerstone of life in South Africa and Ghana, and we are confident that we will see some wonderful families take part and that both seasons will resonate well with audiences here. We’re planning additional projects with Steve Harvey and his team for viewers here in Africa, so watch this space!”

Anahita Kheder, Fremantle’s Senior Vice President of Sales and Distribution for the Middle East, Africa and South Eastern Europe said, “We have a longstanding relationship with Steve Harvey and once we heard about his dream of taking our iconic format to Africa, we partnered to make it a reality. Rapid Blue has been our trusted producers across the region for many years, so it made sense to join them up with Steve Harvey Global to make the local African versions of Family Feud.”

The series is expected to begin airing in 2020.

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Photo: Fremantle