Fox TV Says That Diversity Is Just Good Business Sense
Photo Credit: S & A
Television

Fox TV Says That Diversity Is Just Good Business Sense

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Gee, ya think? But remember we’re talking about the Fox Network and not Fox News, which still reacts to people of color on the channel like the bubonic plague.

But just last month, the Fox Network held its annual conference

on diversity, where network execs told series producers that “their

casts and crew had to feature more people of color.

Of course it may seem like a no-brainer, but execs told those in

attendance that their shows must reflect today’s current and increasingly

multi-racial and multi-cultural world in order to attract those coveted younger

viewers.

Of course the success that Fox has enjoyed with their

runaway hit Sleepy Hollow, which has

already been renewed for a second season, and other current shows, like Almost Human and Brooklyn Nine-Nine, are just some signs of the network’s commitment to its new programming

strategy.

And it goes without saying that networks are looking at

the success of Scandal on ABC (as well as Sleepy Hollow), and are slowly beginning to realize

that they must get with the times, whether they

want to or not, if they are to survive and thrive in this environment.

This sudden awareness is also bolstered by that recent UCLA media

study which found that more viewers are drawn to shows that mirrored the

country’s ethnic diversity, with increasingly smaller audiences for programs that

don’t.

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