Megyn Kelly Blames The Internet For Her NBC Show's Dismal Ratings And Reviews
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Megyn Kelly Blames The Internet For Her NBC Show's Dismal Ratings And Reviews

As NBC continues to try and make Megyn Kelly a thing, the former Fox News pundit was the focus of a new Wall Street Journal expose, NBC’s Failing Bet on Megyn Kelly.

The piece dives into the $69M bet NBC made for Kelly when the ratings took a dive, critical response has been negative and celebrity guests don't want to come on the show.

Kelly's ratings are even hurting the 10 a.m. hour of Today with Hoda Kotb and Kathie Lee Gifford.

Aside from this, the Sunday night newsmagazine, which was a part of her deal, now only airs occasionally as opposed to weekly.

According to the WSJ in a recent interview, Kelly said, “I need to introduce myself to people who don’t know me or know some bastardized version of me that they’ve gotten from a website or a TV show. There are definitely some who only know me through some caricature they learned about on ‘The Daily Show.’”

Megyn Kelly Today, according to the report, is incredibly more expensive than the Today hour with Tamron Hall and Al Roker, and Roker and Hall's combined salaries were less than half of Kelly's salary.

On top of that, a change in talent has never taken a hit like this before. “When Diane Sawyer stepped down from anchoring ABC’s 'World News Tonight' in 2014, relative unknown David Muir was given the job and ratings actually went up. After Katie Couric gave up anchoring 'CBS Evening News,' she was replaced by the less-known Scott Pelley, who has subsequently been replaced by the even lesser-known Jeff Glor without a hit to ratings. Those anchors commanded significantly lower salaries than Ms. Sawyer and Ms. Couric."

The show has not reached the ratings of Hall and Roker's hour of the show after they were put out for Kelly.

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