Talent relations executive Yvonne Graham has been promoted to Vice President of Talent Relations and Events at Freeform. Under her new role. Graham will manage the relationships with talent across the network’s original programming portfolio and oversee special events.

“From production to marketing and public relations, Yvonne has made a tremendous impact across every department at Freeform,” said Kristen Andersen, vice president of Communications, Freeform. “The trust she’s established with our talent and creators has enabled us to create impactful campaigns that bring Freeform to the forefront of the cultural conversation.”

Graham will also continue to collaborate with partners across The Walt Disney Company to support synergy initiatives and Corporate Social Responsibility efforts.

“I have been honored to call The Walt Disney Company home for over 20 years. It is truly a pleasure to get to work with such incredible talent and producers to tell the bold and progressive stories for which Freeform is known, while also creating opportunities for them to collaborate and expand their relationships with other parts of the Company,” Graham said in a statement. “From supporting charitable organizations, to cross promotion and synergy, the opportunities are endless.”

Graham was recently the executive director, Talent Relations and Events at Freeform. In this role, she oversaw the roser of talent for series such as grown-ish, The Bold Tyle and Cruel Summer.

She began her 20-year career at ABC Daytime as a production intern, followed by stints as production coordinator and publicity coordinator. She moved to Talent Relations at SOAPnet, then to ABC Family, which is now Freeform.