Tia Mowry's digital series Tia Mowry's Quick Fix is making the jump from the internet to television through a new deal.
Deadline reports that UrbanOne television networks TV One and Cleo TV have signed a deal with digital company Kin to bring Tia Mowry's Quick Fix to television viewers. Cleo TV will air 80 episodes of the series starting this October. Deadline calls the move from web to television "a rare synidcation deal."
The series has more than 3 million subscribers online and focuses on fixing lifestyle problems fast, including cooking ideas, beauty and fashion, and more. As described on the channel's YouTube page, the series posts "[b]i-weekly uploads that will help you solve life's little dilemmas FAST! From quick ideas for a weeknight meal, to beauty tips that will get you out the door in a flash, Tia has you covered!"
TV One and Cleo TV President Michelle Rice said in a statement how she and the networks are "thrilled" to bring Tia Mowry's Quick Fix to the small screen.
"Our network prides itself on offering diverse, trendsetting and inspirational content," she said. "We look forward to building an outstanding partnership with Tia and Kin and are thrilled to introduce Quick Fix to our audience."
Kin CEO Michael Wayne also talked about how "thrilled" Kin is to partner with Cleo TV.
"Through a collaborative effort with Tia, the Kin team has built Tia Mowry's Quick Fix into a franchise that has appealed to millions of viewers across social platforms."